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Providing Startups with the Platform to Grow


The Momentum London Programme has been designed to help later stage B2B and B2B2C startups make the shift from selling into SME’s, to acquiring large enterprise customers. The programme consists of masterclasses, market validation sessions and introductions to our corporate ambassadors.

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Providing Startups with the Platform to Grow


The Momentum London Programme has been designed to help later stage B2B and B2B2C startups make the shift from selling into SME’s, to acquiring large enterprise customers. The programme consists of masterclasses, market validation sessions and introductions to our corporate ambassadors.

Programme Overview

The Momentum London programme supports companies establishing product/market fit and shifting their sales focus, from SME's to corporates. It's natural for companies to sell into small & medium sized enterprises at their infancy, due to less procurement barriers & shorter sales cycles - but strong enterprise sales is critical to capturing market share. Selling into corporates is more than having a great product - even the best products can’t influence the buyers procurement process. The programme is fee only and zero equity.

"Almost every failed startup has a product. What failed startups don’t have are enough customers" — Gabriel Weinberg

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The programme in Numbers


The programme in Numbers



3

MV Sessions



6

Masterclasses



200+

Ambassadors



100+

Brands


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Masterclasses


Weeks 1-2

Masterclasses


Weeks 1-2

Masterclasses help our startups better navigate the complexities that come with the corporate procurement processes. These also include practical sessions that help improve the whole sales process from outbound lead generation to close.

Experienced professionals from corporates are able to provide key insight to a business and it’s procedures that can help the startups be better prepared for dealing with larger enterprise customers.

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Market Validation Sessions


Weeks 4-8

Market Validation Sessions


Weeks 4-8

Market validation sessions allow startups to closely engage with corporates from target verticals on a one to one basis. Sessions bring together both parties to validate the product or service ensuring strong product market fit, understand pain points and start conversations around commercial opportunities.

This helps startups identify opportunities or roadblocks within industries, shape future product iterations and accelerate relationships with key stakeholders.

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Introductions


Weeks 1-8

Introductions


Weeks 1-8

At Momentum London, our experienced network of gatekeepers and decision makers, come from large companies that are actively looking to implement new technology & gain competitive advantages.  

Decision Makers are budget holders and can sign off on procurement. Examples include CEO, CFO, CMO and other Director or C-suite executives.
Gatekeepers help our companies navigate the organisation, understand value propositions and prepare pitches before meeting Decision Makers. These include Director level or Heads of Department contacts.

Through masterclasses, one to ones and events, programme members foster lasting relationships beyond the programme.  

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Outcomes


Selling into enterprises is more than having a great product - even the best products can’t influence the buyers procurement process. 

Outcomes


Selling into enterprises is more than having a great product - even the best products can’t influence the buyers procurement process. 

Validation of markets

A key to growth is focus and allocation of resources. The Momentum programme uses market validation sessions to engage startups and corporates from targeted industries, to see where roadblocks and opportunities lie. This can be crucial in helping define the product road map and company strategy. 


High quality engagement

The application process acts as due diligence for the companies we work with and helps reduce barriers for teams that are accepted onto the Momentum programme. Leveraging our existing network also ensures engagement with gatekeepers and senior decision makers, helping develop opportunities faster. 


Expanded Pipeline

We work closely with gatekeepers and decision makers from corporates that act as ambassadors. The corporates we work with are actively looking to implement new technology & gain competitive advantages. Over the course of the programme startups will be developing their enterprise engagement and building opportunities.


exposure to c level network

At Momentum London, our experienced network are looking to work with the best high growth startups - both now and in the future. Through masterclasses, one to ones and events, programme members foster lasting relationships beyond the duraton of the programme.  

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Events


Events


MEMBERS EVENING

Networking event for our cohort and corporate members over a social activity such as wine tasting or dinner. These events also will include speakers sharing best practises or insights on a range of themes through out the year. 


Ambassador evening

Meet and pitch to our corporate ambassador pool in a social setting. This is your chance to speak to the companies that you're interested in learning more about and start fostering relationships with key gatekeepers and decision makers.


Investor Lunch

Sit down with relevant investors as you plan your next round or use it as an opportunity to benefit from the network, connections and advice they can provide.

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Key Dates


2018

Key Dates


2018


Members Evening Q1

January 24, 2018


Ambassador Evening

may 24, 2018



Ambassador Evening

March 01, 2018


Momentum Investor Lunch

June 06, 2018



Momentum Investor Lunch

march 14, 2018


Members Evening Q3

july 11, 2018



Members Evening Q2

april 25, 2018


Ambassador Evening

september 13, 2018